Discover the Difference of Personal Service
At the Amy Frith Agency, we believe in doing business the East Texas way—with honesty, friendliness, and a handshake you can count on. We help families and business owners across Longview and the surrounding areas protect what matters most with personalized insurance solutions for your home, car, life, and more.
What We Do
Our Services
Home Insurance
Protect your biggest investment with a homeowners policy built for East Texas. We’ll help you choose the right coverage for your home, inside and out.
Auto Insurance
From commutes to road trips, we’ve got you covered. We offer Texas-compliant auto policies with plenty of options for coverage, deductibles, and discounts.
Life Insurance
Life insurance is one of the most important decisions you can make for your family’s future. We’ll help you find the right policy—term or whole life—with no pressure, just sound advice.
Landlord Policies
Safeguard your rental properties with our tailored landlord policies. We help you manage risks and protect your investment.
Commercial Insurance
Running a business is hard work. We can help protect it with business owner policies, general liability coverage, commercial auto insurance, and more.
Specialty Quotes
We offer coverage for the vehicles and valuables that don’t always fit standard policies, including boat Insurance, motorcycle insurance, and golf cart insurance.
Get to Know Us
Why East Texans Choose Us
- Independent, local agency
- Over 75 5-star Google reviews
- Real people, real service—no call centers
- Honest quotes and clear explanations
- Strong roots in Longview and surrounding communities
We’re not a big-name brand trying to sell you something you don’t need. We’re a local team that listens, answers the phone, and takes care of our neighbors—plain and simple.
Client Testimonials
See What People Say About Us
Russell Stringer
Was with state farm for years. Nick helped me save almost 300.00 a month.
Maria Mills
I have numerous rental properties. When my previous agent upped my premiums, I gave Amy at Farmers a shot at reducing my costs and she exceeded my expectations! She is always very responsive then I purchase a new property, even when those closings get delayed. I recommend you contact her and get her to quote your insurance!!
April Draper
Amy was wonderful to work with! So helpful and friendly!
Crystal Hill
Amy and her staff are extremely professional and courteous. She answered all of our questions and has been readily available to answer calls and texts with more questions
John seymour
Very knowledgeable and gets your insurance without hassle. Highly recommend.
Julie Darden
Super pleased with Amy Frith insurance company. Ginger is awesome! She responded quickly to all my emails and texts. She worked hard to find the best rates and make sure I have all the coverage I need. She also didn't hesitate to give me new quotes when we bought 2 new vehicles after we had already gotten everything lined out for me to switch companies. I highly recommend giving them a call for your insurance needs.
Amber Brill
Avery and Amy are incredible. They are so professional yet still personal and care about your needs! I switched insurance and they gave me more coverage and a better rate! Give them a call - you won't regret it!
Staci Raffety
Ginger saved me a chunk of money. She looked into all of my previous policies and found a lot of unnecessary charges and was able to offer better coverage for less than what I was already paying. She took the time to look out for me and that speaks louder than words!
Lori Martin
I have gotten the BEST customer service with this agency. Any thing I needed they've taken care of. So glad I switched to Farmers!
Donna Payne
Amy and her team are wonderful
alli pike
Amy is AWESOME! She has taken excellent care of us! Rates wayyyy better than what we were paying before! Highly recommend her! You can tell she truly cares! We have used others in the past but after our experience with Amy I can’t imagine getting insurance anywhere else!
Molly Johnson
Great agent with extensive knowledge. Takes time and makes you feel most important. Give her a call to also save you money on your insurance!
Brenda Shannon
Ginger Cuthbert was the agent that set me up with a bundle pkg of Auto and Renters Ins. Ginger did a Great Job that worked Best for my financial situation. I am pleased with the results of the Auto and Renters Insurance. Ginger put the pkg Ins together quickly and efficently!
Thank you Ginger!!
Sincerely,
Brenda Shannon / a Satisfied Customer
Jason Wortham
Ginger was very professional and helpful in getting me the right insurance for my needs. Thank you so much!
Michael Scott Suddeth
Amy has gone above beyond all of our insurance needs. Including home & auto and even jewelry and photography equipment. She made a transition in auto policies for us extremely smooth, insured our home, and even helped us get a policy on some of our jewelry as well as my wife's photography equipment. She is in the business to serve others and because of that she is our agent for life.
Keith Wommack
Amy Frith met our insurance needs and promptly replied to any inquiries that we had. Thanks!
Maz
Recently, I used Amy Frith Insurance Agency to get renters insurance for my new apartment. The process was so easy and I was able to get a policy the same day! Everyone that works there is so nice and makes sure that you have everything you need! I definitely recommend using them for any insurance needs!
Shane McDonald
Great company, awesome people. and was able to save me several hundreds of dollars on my insurance.
Tommy Gray
Amy goes above and beyond when it comes to customer service we have several policies from home owners, vehicles, side by sides motorcycles and liability in the past we've had to use several different companies and change agencies usually about once a year till we met Amy that girl is a go-getter she'll work hard for you. She's the greatest we've been with her for a few years and she keeps getting better. We highly recommend her. She'll let you know up front if she can or can't beat it. Honesty is her best policy
Lexie Welton
I would not do insurance with anyone else!! Amy makes every process so smooth and seamless, she is the very best!!!
Tina Bell
Very friendly ,talks you thru everything so you undedstand what you getting . Fast sevice .Would recomend them highly
jessika szymarek
Amy and her staff have gone above and beyond for my families insurance needs! Got us the best deal, and was so thorough, patient, and quick response time as well as making the process seamless and easy! Highly recommend!
Donovan Griffin
Amy hands down is the best agent to ever assist me and my wife!
Jared Dollison
Amy takes her work very seriously and maintains a personal connection with her customers. Glad to be back to doing buisness with her and saving money in the process!
Ricky Wicks
Amy is great, Give her a call!
john ryan
Amy saved us a lot of money on our auto & home insurance. She is very knowledgable & detailed in going over your policy & needs. I highly reccomend her!
Robin Baker-Hill
Amy went ABOVE and beyond to help me get my rates reduced. I was in the middle of the Caribbean on vacation when all this took place. It was even a federal holiday and she was at the office working. I stayed the the same insurance company but saved a ton using Amy. I HIGHLY recommend giving a call to quote your rates. You won't be disappointed,
David Campbell
Amy reviewed our coverages and was able to get the exact same for far less than we were currently paying. Absolutely a please to work with. Kind and professional. With out hesitation we highly recommend her.
Karls Winn
Amy and her associates worked diligently to find the best insurance for our needs and at the best price. Very satisfied with their work and expertice
Bryan Williams
Amy and her staff go above and beyond to make sure you are well taken care of.
Eboni Jenkins
Would not trade them for the world 🥰
John McGarvey
Great staff.. Great service. I highly recommend them for your insurance needs
Logan Skinner
Amy and her entire office are simply incredible! I truly enjoy working with them and would recommend them to anybody needing an agent!
Bruce Bucher
Amy and her team are great to work with.
Kim McMurtry
I highly recommend Amy Frith Insurance Agency. Their team is incredibly knowledgeable and dedicated to finding the best coverage options tailored to your needs. From the moment I contacted them, I was impressed by their professionalism and willingness to answer all my questions. They provide clear explanations of policies and help you navigate the often confusing world of insurance with ease. Plus, their customer service is top-notch; they are always available to assist you, whether you need to file a claim or simply want to review your policy. If you're in the market for insurance, I encourage you to reach out to them for a consultation. You won’t be disappointed!
Stacy Brown
I’m very excited to be able to be in good hands with Amy
Johnson Curtis
Kim at Amy Frith insurance customer service is always magnificent. She answers in a timely manner and is always very helpful. I would definitely recommend this company for your Hime Insurance needs.
Jan Paine
Amy Frith has been my Insurance agent for over a year now. She is always just a phone call away. She is willing to answer my questions and explain any questions I have regarding my coverage. I would recommend her highly!
Mike Graves
Amy's group is the best. they answer the phone, Call you back if needed, if something changes in my policy, they let me know ASAP. They update every year to keep me up to date on changes. great Group!!!!!!
Rusty Gorby
Amy Frith is the best agent I’ve ever had. Her office has taken care of my family for almost 10 years. We are so grateful for her!!
Emily Brown
Such a smooth and easy process!
No hassle and very easy to work with!
rod
Amy and her team have consistently provided me with competitive options in the ever changing insurance business. She and her team take the time to listen and then presents the product that fits my needs in a prompt and friendly manner. High Fives to Amy Frith Insurance Agency!
Daryl Jones
I will always go to Amy Frith Insurance Agency first. I feel like I get top notch service every time. It is as enjoyable as buying insurance can be.
Tracy Dominguez
Highly recommend Amy and her team! They are helpful, responsive and professional.
Paul Webster
If you are looking for insurance coverage with a group that will check on you personally, and won’t treat you like a number, then Amy and her staff is where you need to be! TOP NOTCH!!
Kimberlee Petty
Amy is the bomb.com and provides us the best prices for our insurance. Wouldn't want anyone else handling that for us- she is dependable, honest and just plain awesome. Go with her!
Davin Turner
Amy was very helpful and responds very timely!
Gabrielle Gillam
Amy is the best! She is quick with a response and always help find an answer, I highly recommend her and her team.
Anthony Pessagno
Amy was prompt, accurate, and quick with getting me the lowest cost home insurance with the best coverage. It literally took her a day and she made it easy as well
Russell Stringer
Was with state farm for years. Nick helped me save almost 300.00 a month.
Maria Mills
I have numerous rental properties. When my previous agent upped my premiums, I gave Amy at Farmers a shot at reducing my costs and she exceeded my expectations! She is always very responsive then I purchase a new property, even when those closings get delayed. I recommend you contact her and get her to quote your insurance!!
